| Stage | APP | % of rev | GOOGL | % of rev | Gap · A − B |
|---|---|---|---|---|---|
| Revenue | $1.9B | 100.00% | $128B | 100.00% | GOOGL ×66.32 |
| Gross profit | $1.7B | 88.26% | $76.2B | 59.70% | APP +28.6pp |
| Operating income | $1.5B | 77.68% | $40.6B | 31.81% | APP +45.9pp |
| Pre-tax income | $1.5B | 78.26% | $32.4B | 25.36% | APP +52.9pp |
| Net income | $1.3B | 65.84% | $26.5B | 20.75% | APP +45.1pp |
| Stage | APP | GOOGL | Gap · A − B |
|---|---|---|---|
| Revenue | $1.9B100.00% | $128B100.00% | GOOGL ×66.32 |
| Gross profit | 88.26%$1.7B | 59.70%$76.2B | APP +28.6pp |
| Operating income | 77.68%$1.5B | 31.81%$40.6B | APP +45.9pp |
| Pre-tax income | 78.26%$1.5B | 25.36%$32.4B | APP +52.9pp |
| Net income |
| 65.84%$1.3B |
| 20.75%$26.5B |
| APP +45.1pp |